Hotel Horizons® Market Forecasts - Single Reports (1x)
Hotel Horizons® - A series of econometrically derived reports prepared on a quarterly basis that analyzes the historical and expected performance of 50 major U.S. lodging markets, as well as our national summary report of the entire U.S. lodging industry. Hotel Horizons® reports contain five years of forecast data and five years of historical market performance information. A variety of economic, demographic, and other benchmarking statistics appear in the reports to provide the reader with a deeper understanding of local market conditions.
Each Hotel Horizons® market report covers five years of supply, demand, occupancy, ADR, and RevPAR for the upper-priced and lower-priced segments. Five years of historical data is provided for the major submarkets within the MSA. The national Hotel Horizons® report summarizes our outlook for the U.S. lodging industry, with separate forecasts for each of six national chain-scale segments (Economy, Midscale With F&B, Midscale Without F&B, Upscale, Upper-upscale, Luxury), as well as the lodging industry as a whole. The National Plus Edition covers everything in the National Edition, with the inclusion of the following locations: Resort, Urban, Suburban, Small Metro/Town, Interstate, and Airport.
Consistent with its stated mission of full disclosure, and to provide its clients and the industry at-large with periodic assessments of the accuracy of their forecasts, PKF Hospitality Research (PKF-HR) recently published a whitepaper that quantifies the accuracy of their proprietary Hotel Horizons® forecast reports. The assessment compares forecast changes in hotel market performance measures and actual changes at two critical points during the recent economic cycle (2007 – 2009).
Hotel Horizons® Market Reports September - November 2010 Forecast Period 2010 ~ 2014
Hotel Horizons® is a registered and protected trademark of PKF Hospitality Research and cannot be reproduced by any means without our express written consent. Please address all inquiries to Hotel Horizons®, 3475 Lenox Road, Suite 720, Atlanta GA 30326.
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