Southern California Lodging Forecast - 2006 Edition

The Southern California Lodging Forecast was prepared using financial information collected from our extensive database along with information and comments solicited from local hoteliers, representatives of Convention and Visitors Bureaus and other participants. This is an excellent companion for planning and budgeting purposes!

Data has been divided into 8 major markets and broken down further into sub-markets that comprise the Southern California Region. These markets include Los Angeles with 14 sub-markets, Orange County with 5 sub-markets, San Diego with 9 sub-markets, Ventura with 4 sub-markets, Santa Barbara with 3 sub-markets, Coachella Valley with 4 sub-markets, Ontario and the Coastal Resort Market. Executive summaries are provided for each area along with analyses of Annual Room Supply, Occupied Rooms, Average Daily Rate, and Revenue per Available Room (RevPar).

91 Pages - Available in PDF format